As a product leader , led the end-to-end design process for a student attendance app, employing user-centered design methodologies and iterative prototyping to create an intuitive, efficient solution.
Key Deliverables
1. User-Centered Design (UCD) – Conducted contextual inquiry to understand user pain points and needs – Implemented Design Thinking principles throughout the product development lifecycle
2. Product Requirements Document (PRD) – Crafted a comprehensive PRD detailing functional and non-functional requirements – Prioritized features using the MoSCoW method
3. User Journey Mapping – Developed detailed user journey maps to visualize touchpoints and pain points – Identified key opportunities for feature innovation and UX improvements
4. User Research – Designed a questionnaire using the 3E (Express, Expose, Expand) framework – Conducted a user survey with a sample size of 20+ participants – Synthesized qualitative and quantitative data to inform design decisions
Key Deliverables
5. Information Architecture – Created a hierarchical site map to optimize app navigation – Developed user flow diagrams for core functionalities
6. Wireframing and Prototyping – Produced 3+ high-level wireframe user flows using rapid prototyping techniques – Iterated on designs based on usability testing feedback – Developed a high-fidelity, clickable prototype showcasing interactive features
7. Usability Testing – Conducted moderated usability testing sessions – Analyzed results using affinity diagramming to identify key usability issues
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/ October 3, 2024 
